Unexpected Alphabets No 13

I love signs that are what they say they are. If you get my mangled meaning. This was spotted on the Grays Inn Road in that London last Thursday. And I love neon, which I may have gone on about before. It appears to have a long shelf (or wall) life. There's still a big 'Take Courage' in blue neon up on a London gable end, lighting up every night on what used to be a pub. I'd like to bet the owner of the building has no idea it's still connected to his electric supply.

Kings of Neon

There's something about neon signs. I snapped this one on Friday night inside the Soho Pizzeria in Beak Street, where you can eat American Hots whilst listening to hot Americans or a silky girl leaning-up against a grand piano. Or the silky girl sitting opposite you. Just the right medium for the legend 'Live Music'. The sign reminded me of the neon we saw all over London at one time; the imaginative use of it on Piccadilly Circus instead of the current blanket coverage that makes it look like Tokyo. I remember standing by Eros and staring up at the Guinness clock with a moving pendulum, signs for Wrigley's, Bovril and Schweppes Tonic Water. And further out from the nightlife dazzle, the gable ends of London telling us repeatedly to 'Take Courage', a message that I once liberally took to heart. By the look of the London skyline at night, say from a railway carriage, there's still a few old but bright words out in the dark, maybe with a dead letter here and there. Still flickering to life whenever the lights are put on, but completely forgotten by current occupants and bill-payers. Do they use much electricity, or is it negligible like fridges, or my outside lightbulb I keep forgetting to switch off? Cue eco warriors.