We haven't had a Creature Feature for some time, and then I remembered this sign, recently discovered near Cold Newton in Leicestershire. I remember Sludge Hall from my childhood, and thinking just how appropriate the name was for this isolated farm that was indeed on a lane covered in beastly excretions. I think this is vernacular signing at its best, a sheet of tin cut out to cow shape, producing a beautiful image to catch one's passing eye. I'm not sure what 'W.H.' stands for, but I shall have to be very careful that Wartime Housewife doesn't appropriate it. One off signs like this are such rewarding discoveries as one traverses Unmitigated England, (there's a pig I need to get to grips with near Oundle), a refreshing change from the ubiquitous corporate gobbledygook that all too often impinges on our peripheral vision. So thankyou to the anonymous signmaker who made this. I can see you now, bent over in the barn behind welding goggles, black, white and pink paint tins at the ready.
Wonderful. I love signs like these. The sort of thing that Margaret Lambert and Enid Marx used to go on about in their books on English Folk Art. I look forward to hearing all about it when you get to grips with the pig...
I also like the direct and straightforward wording of quite a lot of farm signs. A favourite one I saw in my own area not long ago just said, 'Fresh horse muck'. Does what it says on the tin? There isn't even a tin.
I am a designer, writer and photographer who spends all his time looking at England, particularly buildings and the countryside. But I have a leaning towards the slightly odd and neglected, the unsung elements that make England such an interesting place to live in. I am the author and photographer of over 25 books, in particular Unmitigated England (Adelphi 2006), More from Unmitigated England (Adelphi 2007), Cross Country (Wiley 2011), The Cigarette Papers (Frances Lincoln 2012), Preposterous Erections (Frances Lincoln 2012) and English Allsorts (Adelphi 2015)
"Open this book with reverence. It is a hymn to England". Clive Aslet
Preposterous Erections
"Enchanting...delightful". The Bookseller "Cheekily named" We Love This Book
The Cigarette Papers
"Unexpectedly pleasing and engrossing...beautifully illustrated". The Bookseller
Cross Country
"Until the happy advent of Peter Ashley's Cross Country it has, ironically, been foreigners who have been best at celebrating Englishness". Christina Hardyment / The Independent
More from Unmitigated England
"Give this book to someone you know- if not everyone you know." Simon Heffer, Country Life. "When it comes to spotting the small but telling details of Englishness, Peter Ashley has no equal." Michael Prodger, Sunday Telegraph
5 comments:
Wonderful. I love signs like these. The sort of thing that Margaret Lambert and Enid Marx used to go on about in their books on English Folk Art. I look forward to hearing all about it when you get to grips with the pig...
I also like the direct and straightforward wording of quite a lot of farm signs. A favourite one I saw in my own area not long ago just said, 'Fresh horse muck'. Does what it says on the tin? There isn't even a tin.
OH NO! My Secret Lair has been revealed.
A farm near me advertises meat in a box with the large sign...'love meat tender' I will buy.
Almost a better name than Cold Comfort.
...for which the sign might be a tin cut-out of the farmer's wife in dressing gown, curlers and wellingtons.
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