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Back in the mists of time, well, 2009 to be precise, I drew attention to the paucity of design and marketing skills that had gone into the replacement Walls Ice Cream 'identity'. Never again, I thought, would we see the bountiful blue swirling letters on a cream background, still doing their job on a fine summer's day. Imagine my joy then, to come up behind this on the road between Caldecott and Uppingham in Rutland. Any minute now, I thought, a Foden petrol tanker will come the other way with 'Regent' on the side.
I've been on the road an awful lot recently. This is one of the signs they put up to warn you.
A truly unforgettable experience, as I'm sure it was for thousands who climbed their nearest high point to ignite Diamond Jubilee beacons. We had gathered in the gardens of a house in the village to eat, drink and be merry whilst Youngest Boy spent four hours somersaulting down a bouncy castle. And then, at ten o'clock we convened in the dark road outside (our village has no street lighting thank goodness) and followed an enormous English flag up to the top of whale-backed Slawston Hill. As we ascended we pointed out flaring lights on the surrounding high points to each other, and then our own blaze sent fire, smoke and flying embers up into the sky as if competing with the big full moon that came out of a wisp of cloud at exactly the right moment. I stared out into the black distances, thinking of those in neighbouring villages gathered around their beacons, looking over to ours. Youngest Boy was simply awestruck, running about with his mate trying to catch flying spots of fire in the air until we gradually drifted off down the hill and back into the village street, saying 'goodnight' to our fellows in the darkness like Thomas Hardy characters coming home.
What to do for the Jubilee I thought. Polish up the Coronation Oxo tin? Yet again scan the 'Our Queen' transfer book? Too obvious. Too Unmitigated perhaps. But then I remembered. I had my own personal portrait of Our Queen. In 2008 I was suddenly thrust into taking pictures at a garden party at the Royal Artillery's Larkhill barracks in Wiltshire. I expected just to get shots of Chelsea Pensioners tucking into cream cakes, or, if I was lucky enough, detailed close-ups of tanks in battle-ready positions. I got all of that, but beforehand I found myself almost alone behind the press pack barrier, right opposite the Guest of Honour as she was about to unveil a new stone sign for the barracks. Happy Diamond Jubilee Your Majesty.
I've been away for so long Blogger have gone and changed the format for writing posts. Anyway, grovelling apologies for such a prolonged absence. Much is happening in Unmitigated England, but amongst many good things is that today a friend appeared clutching The Cigarette Papers in his hand. "Sign this" he said. It wasn't supposed to be out until early June, but here it is. If there's anyone still out there reading this, you'll remember that this book has been in gestation for at least five years. It's my eulogy for the cigarette packet, when they were beautifully executed pieces of design and without hectoring government notices and lurid photographs plastered all over them. It's full of still life photographs and galleries of packs and cigarette cards, accompanied by my stories, anecdotes and extracts from literature- Gauloises being lit up by Len Deighton's nameless hero, that sort of thing.
I've had such fun putting it together: having ideas, choosing locations, discovering sentences in odd places like a Gold Flake packet appearing in John Cowper Powys' A Glastonbury Romance. An evening at a workbench in an isolated Northamptonshire shed, an afternoon amongst roadside dandelions, and a memorable morning on a Cumbrian beach waiting for the sun, whilst my glamorous assistant impatiently stood by waiting to ripple a rock pool with a stick. A really big thankyou to all of you who helped. I enjoyed it all immensely, I hope you will too.
I couldn't resist this. It arrived in this morning's post and of course I had to share it with you. It still has the playing cards in it, but not a complete set. But what's really good is that I've had a complete set without a box for years. 'Tis but a small thing for a Monday morning, but at least it's put a smile on my face.
Yesterday saw me wandering around the troubled Market Harborough Antiques Market. I won't go into the appalling way the local council are treating their electorate, because you can read about it here in a piece written by the admirable Wartime Housewife who now regularly exhibits in the Market Hall on Sundays. Finding I only had 50p in my pocket after the rest had been extorted from me by my Youngest Offspring, I was relieved to find this photograph in a box for exactly that amount. But where is it? This isn't a revival of the Where's That Then? posts that once graced this blog (at least you did something back then- Ed.) , as I haven't a clue. Except there may be one or two. The half-timbered wool shop has a distinct West Midlands look, and indeed the Hillman Minx number plate was issued in Dudley, certainly Warwickshire. The white car is a Ford Anglia or revamped Popular I think. It reminds me of one my brother had in pale blue. We went to Scotland in it around 1960, and we shared the crossing of the Clyde on the ferry from Gourock to Dunoon with a coffin-shaped box wrapped in sacking that was placed by the front bumper. I got out to look at the attached label, and it said 'To Dunoon: One Passenger'. A hearse stood waiting on the quayside. But all that doesn't really help does it? Sorry.
