So here are the other five posters, in the order I executed them. Having decided on the first one that the legend 'Bread' should not be a piece of additional text but an integral part of the poster, I had to think of ideas where the same thing could happen. Which proved to be a lot of fun. The only thing that changed on the final prints was that badge on the Soda girl's t-shirt. I'm obviously so immersed in the codes of Unmitigated England that I'd always thought the phrase 'spooning' meant 'courting', mainly because my dad said it lot. When I showed the design to Only Daughter she expostulated "Daddy you can't possibly say that". We did in fact print it like this originally, but a few raised eyebrows prompted a rethink.
Fortuitously, just as I'm about to press the 'publish' button, I learn that Brucciani's have just been successful at the 2014 Tiptree World Bread Awards, winning the category 'Great British White', which I thought was a brand of whale.
If anyone's interested in a print, just get in touch via my e-mail